Texas Pit BBQ Restaurant — Prime Lake Texoma Location
Highport BBQ is one of Lake Texoma's most beloved dining destinations — a true Texas pit-style BBQ operation that has earned its place as a community staple on the Preston peninsula.
Asking Price
Contact Agent
Rylie Vaughn
View listingsFinancial Information
Asking Price
$95,000
Gross Revenue
$72,000
Cash Flow
$31,860
EBITDA
Not Disclosed
Furniture, Fixtures & Equipment
$100,000
Property Details
Location
Pottsboro, Texas
Real Estate
Leased
Building SF
400 sq ft
Lease Expiration
Not Disclosed
Employee Breakdown
1 full-time
Rent
$350 per month
Established
Not Disclosed
Category
Not Disclosed
Description
Highport BBQ is one of Lake Texoma's most beloved dining destinations — a true Texas pit-style BBQ operation that has earned its place as a community staple on the Preston peninsula. Founded on the legacy of Hannah's BBQ, a site that served this corridor for decades, current owners Marty and Kathy Honea have built on that foundation since June 2021, earning a near-perfect 4.8-star customer rating through quality smoked meats, fresh daily sides, and the kind of warm, genuine hospitality that keeps customers coming back week after week. Located at the high-traffic corner of Hwy 289 and Highport Road — the gateway to the entire Preston peninsula — Highport BBQ benefits from extraordinary natural foot traffic. Boaters heading to Highport Marina, families en route to lake cabins, campers bound for Island View, guests of Lighthouse Marina and Fastrack Cruises, and DFW visitors making the drive north all pass directly by this location. Many call ahead from the Dallas Metroplex and pick up orders on their way to the water. The business is currently operated on a limited schedule — Friday and Saturday only, 11am to 4pm — generating consistent, proven revenue with just 10 hours of weekly service. The menu features sliced and chopped brisket, pulled pork, ribs, sausage links, jalapeño poppers, fresh daily sides (cilantro lime coleslaw, potato salad, smoky pit beans), drinks, and rotating desserts. Highport BBQ is also a large established customer for local church camps and Austin College's beach facility, providing reliable bulk order revenue entirely separate from walk-in traffic. This is a rare opportunity to step into a turnkey operation with an established brand, a loyal customer base, prime real estate positioning, and a growth trajectory that a motivated new owner can accelerate from day one. The business will remain open and operating until sold, ensuring a seamless transition.
Additional Information
Growth & Expansion
Highport BBQ's current financials are the floor, not the ceiling. The business has been operated on a deliberately limited schedule by its current owners. A new owner with ambition to grow will find this operation exceptionally well-positioned to scale — with multiple clear, low-risk paths to significantly higher revenue. -Expand Operating Days & Hours — 50 to 75% Revenue Increase Highport BBQ currently operates just 10 hours per week across 2 days. The current financials prove the concept at maximum capacity with minimal hours. Extending to additional days — particularly Sunday — or adding evening service could increase revenue 50 to 75% with zero additional capital investment. Owner-projected full-time annual revenue: $144,000. -Marina & Event Catering — Plus Dallas Metroplex Call-In Orders Customers from the Dallas Metroplex already call ahead and place orders for pickup on their way to the lake. This organic DFW demand is entirely unmarketed and represents a ready-made catering pipeline. Formalizing partnerships with Highport Marina for fishing tournaments, group events, and boat launch day crowds — combined with a simple online ordering system — would dramatically scale this already-proven channel. -On-the-Way Pickup — Serving Every Marina, Marina & Campground The location sits at the gateway to Highport Marina, Little Mineral Cabins & Marina, Island View Campgrounds, Lighthouse Cabins & Marina, and Fastrack Cruises. Visitors heading to all of these destinations pass directly by. Leaning into 'grab it on the way' positioning through signage, marina partnerships, and social media converts natural passing traffic into reliable, high-margin daily sales. -Church Camps & Institutional Catering Highport BBQ is already an established, large-order provider for local church camps and Austin College's beach facility. Expanding outreach to additional church groups, corporate lake retreats, school organizations, and team-building events formalizes and scales what is already a proven and recurring revenue stream. -Meat By The Pound & To-Go Menu Lake visitors — campers, boaters, cabin guests — routinely seek out quality BBQ to take to their sites. A clearly marketed by-the-pound to-go menu requires no additional tables, no additional staff, and generates some of the highest per-transaction margins in the business.
Facilities & Assets
Highport BBQ transfers as a fully equipped, ready-to-operate commercial kitchen. Every piece of equipment needed to run the operation on day one is included in the sale. There is no build-out, no equipment sourcing, and no lag time — a new owner can begin serving customers immediately. Included Equipment & Infrastructure -Commercial pit smokers — the heart of the operation, seasoned and production-ready -Commercial grills -Full commercial prep kitchen with all prep surfaces and equipment -Refrigeration and cold storage units -Front-of-house dining setup — tables, seating, service area -Point-of-sale and service infrastructure -All smallwares, cookware, and serving equipment Real Estate & Positioning -Corner lot at Hwy 289 & Highport Road — exceptional visibility and signage presence -High daily vehicle count — primary artery to Lake Texoma for the entire region -Ample parking for customers and catering vehicle access Brand Assets -Established Highport BBQ brand with 4.8-star reputation -Active website: highportbbq.com -Active Facebook presence: /highportBBQ -Existing customer relationships with church camps, Austin College, and DFW regulars -Proven recipes and menu developed and refined by current owners
Market & Competition
The Lake Texoma Market Lake Texoma is one of the largest man-made reservoirs in the United States and a premier outdoor recreation destination for the Dallas-Fort Worth Metroplex — a region of nearly 8 million people within 1 to 2 hours of Pottsboro. The lake draws massive seasonal traffic from boaters, anglers, campers, and vacationers, with peak weekends bringing thousands of visitors through the immediate trade area. This is not a local-only restaurant market — it is a regional destination market, with customers arriving specifically to enjoy the lake and its surrounding area. Immediate Area Demand Drivers Highport Marina — minutes away, one of Lake Texoma's premier marinas Preston Harbor Development — major new lakefront mixed-use project bringing hundreds of new homes and year-round residents to the corridor Little Mineral Cabins & Little Mineral Marina — nearby cabin and marina guests representing consistent recurring traffic Island View Campgrounds & Beaches — captive audience of campers and beach-goers Lighthouse Cabins, Marina, Campground & Fastrack Cruises — multi-attraction complex drawing guests from across the region Local Church Camps — established large-order relationship already in place Austin College Beach Facility — established institutional customer relationship Dallas Metroplex visitors — organic call-in order demand from DFW already exists without any formal marketing Preston Harbor — A Rising Tide The new Preston Harbor development represents one of the most significant growth catalysts in the immediate area. This major lakefront mixed-use project is bringing a wave of new permanent and seasonal residents to the corridor — residents who will be actively seeking a local favorite restaurant to make their own. Highport BBQ's 4.8-star reputation and established presence puts it in prime position to become 'their spot' before any future competition emerges. Competitive Position Quality Texas pit BBQ is inherently difficult to replicate — it requires equipment investment, developed technique, seasoned pits, and years of recipe refinement. Highport BBQ has all of these assets in place and has already earned the trust and loyalty of the community. A new competitor would be starting from zero in all of these dimensions. The business's 4.8-star rating, its institutional customer relationships, and its decades-long site history represent a durable competitive moat that cannot be quickly duplicated.
Asking Price
Contact Agent
Rylie Vaughn
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